Privacy policy

Last updated: 24 October 2025

This Privacy Policy explains how Pashers.com, operated by Simon Pashley (referred to as “I”, “me”, or “my”), collects, uses, and protects your personal information when you visit my website https://www.pashers.com or otherwise interact with my services.

By using this website, you agree to the collection and use of information in accordance with this policy.

  • Who I Am
  • Information I Collect
  • How I Collect Information
  • How I Use Your Information
  • Legal Basis for Processing
  • Cookies & Tracking
  • Data Sharing
  • Data Retention
  • Your Data Rights
  • Data Security
  • International
  • Updates
  • Contact

1. Who I Am

I am a UK-based sole trader operating under the name Pashers.com.

Contact details:
Email: info@pashers.com
Location: United Kingdom

2. Information I Collect

I may collect and process the following types of personal information:

  • Contact details: name, email address, and any other information you provide via contact forms or emails.

  • Transaction data: details of purchases or bookings made through the site (if applicable).

  • Technical data: IP address, browser type, operating system, and usage data collected automatically through cookies and analytics tools.

  • Marketing preferences: your choices about receiving emails or updates from me.

3. How I Collect Information

Information is collected in the following ways:

  • When you fill out forms, make enquiries, or sign up for emails.

  • When you make a purchase or booking (through WooCommerce and Stripe).

  • Automatically, through cookies and tracking technologies such as:

    • Google Analytics and Site Kit for understanding website traffic and performance.

    • Microsoft Clarity for website behaviour insights.

    • Google Tag Manager to manage tracking tools.

4. How I Use Your Information

I use the information collected for:

  • Responding to your enquiries or requests.

  • Processing orders and managing payments.

  • Improving website performance and user experience.

  • Analysing site usage and effectiveness of content or marketing.

  • Sending email updates or newsletters (only if you’ve opted in).

5. Legal Basis for Processing

I process your personal data under the following lawful bases, as defined by the UK General Data Protection Regulation (UK GDPR):

  • Consent: when you agree to receive marketing emails or tracking cookies.

  • Contract: when it’s necessary to process your order or enquiry.

  • Legitimate interests: for analytics, website improvement, and security.

  • Legal obligation: where required for record keeping or tax purposes.

6. Cookies and Tracking Technologies

Cookies are small text files placed on your device to help the site operate and analyse performance.
I use:

  • Essential cookies – for site functionality (e.g. shopping cart, login).

  • Analytics cookies – to monitor visitor behaviour (Google Analytics, Microsoft Clarity).

You can manage or disable cookies in your browser settings. More information is available in the Cookie Policy (coming soon / included below if preferred).

7. Data Sharing and Third Parties

Your data may be shared with trusted service providers who help me operate the site, such as:

  • WordPress and WooCommerce – site and ecommerce platform.

  • Stripe – to process secure online payments.

  • Google Analytics / Site Kit / Microsoft Clarity – for analytics.

  • Email marketing services (to be added when email marketing launches).

All third parties are required to keep your data secure and use it only for the purpose of providing their service.

8. Data Retention

I keep your personal data only as long as necessary:

  • Enquiry and communication data – up to 12 months.

  • Customer and transaction data – up to 6 years (for tax/legal compliance).

  • Analytics data – typically anonymised and retained according to third-party provider policies.

9. Your Data Protection Rights

Under UK data protection law, you have the right to:

  • Access a copy of the personal data I hold about you.

  • Request correction of inaccurate or incomplete information.

  • Request deletion of your data (“right to be forgotten”).

  • Withdraw consent for marketing or cookie tracking.

  • Object to processing based on legitimate interests.

To exercise these rights, contact me at info@pashers.com.

10. Data Security

I take reasonable steps to protect your data from unauthorised access or misuse.
This includes using secure hosting, SSL encryption, and restricting access to trusted parties only.

11. International Data Transfers

All data is primarily processed within the UK. Some third-party providers (such as Google or Stripe) may transfer data outside the UK, but only to countries offering adequate protection under UK data protection laws or through approved safeguards.

12. Updates to This Policy

I may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “last modified” date.

13. Contact

If you have any questions about this Privacy Policy or how your data is handled, please contact:

Simon Pashley
Email: info@pashers.com
Website: https://www.pashers.com